Restaurant Marketing Services

Increase Your Restaurant Marketing Visibility with Plastic Card Mailers

plastic card printing

Are you are looking to promote your new menu items with a special promotion? Restaurants across the nation come to Triadex Services for our proven restaurant marketing services.

Consequently, Triadex has helped restaurant owners all over the USA win new customers. Together, we’ve achieved double-digit redemption rates and revenue growth with our incentive restaurant marketing programs.

Triadex Services now offers over 30 different custom shapes. Choose from 20 mil, 24 mil, 26 mil, 28 mil and 30 mil thickness.  The unique look of our die cut postcards often produce conversion rates 4 – 10 times the industry average!

Plastic Card Mailers Are Especially Versatile

The unique options die cut plastic card printing provide:

  • Wine bottles for wine retailers
  • Poker chips for Casinos
  • Hanging Ornaments for the Holidays

The Triadex restaurant marketing services also feature high quality graphics. As a result, the combo makes them a natural and attractive card to be put into anyone’s wallet.

In a wallet, your offer stands out like a handheld billboard that acts as a constant reminder of your restaurant and offer.

CASE STUDY:  National Restaurant Receives Over 27% Redemption Rate

Challenge: During their fourth mailing with Triadex Card Mailers, a national restaurant chain decided to target one of their newest locations. They hoped to increase the store’s sales and traffic.

Solution: The restaurant offered a free $10 gift card…

Triadex Moves Quickly

Get your new menu and special offers into the hands of prospective customers before your competition. Therefore, increasing traffic to your location faster. With Triadex, your restaurant marketing can be “fast-tracked” to get to your prospect more quickly. Then, your special offer can be in-home in a matter of days, not weeks!

Even one or two days ahead of your competitors can be the difference between a lost sale or a customer for life.

Fortunately, you have a marketing partner that understands the difference and handles all the details for you.

According to First Data Research, three out of four consumers are interested in buying or testing a product based on receiving an incentive card in the mail.

Use Offers that Spark a Reaction

Your offer may be as varied as you would like. Our experience has shown, however, the more desirable the call to action (CTA), the better response you’ll receive.

For example, in the restaurant industry, many owners are finding Gift Cards with no minimum purchase required are proving irresistible. In fact, more often than not, no minimum offers achieve higher ROIs than their required minimum counterparts.

Offers that provide the equivalent of free cash in the minds of your patrons encourage them to choose your establishment over your competitors.

Generally, the right promotion will make your restaurant marketing plan that much more successful.

Features & Benefits

  • Turnkey Program
  • Increase Sales within 30 Days
  • Build Your Brand
  • Deliver a Customized Message
  • Find New Customers
  • Longer Lasting Message than Paper Postcards
  • High Quality Graphics
  • Documented Success
  • Save Time
  • Save Money with Annual Contracts

plastic card printing

Mailing List Options that Target the Right Customers

In a restaurant marketing direct mail campaign, one very important question you need to answer is: “Who will receive my offer?”

Why waste money targeting households with little need for your product?

At Triadex, we have spent millions of dollars on proprietary lists. This lets us target prospects that are more likely to respond to your promotion. Consequently, Triadex ensures your potential patrons are ripe for your offer and able to act on it.

Selecting potential customers near you is a quick and affordable way to get your message out.  Within a standard list, you can compile your list based on:

  • The closest quantity of addresses in a radius
  • The closest in miles per radius
  • Selection of specific counties, cities, zip codes, or zip/carrier routes

Additionally, you can narrow the search even more by choosing specific demographics.

Standard Mailing List Demographics

  • Type of Residence
  • Median (Average) Income
  • Median (Average) Age
  • Percentage of Households with Children
  • Median Home Value
  • Type of Postal Route

Our standard mailing list fees are included in all our restaurant marketing packages.

Interested in focusing the search even more? A targeted restaurant marketing mailing list allows you to cherry pick potential customers based on precise demographics.

Targeted Mailing List Demographics

  • Actual Age
  • Household Income
  • Gender
  • Marital Status
  • Year Home Built
  • Length of Residence
  • Housing Type
  • Home Ownership Status (Owners, Renter)
  • Verified Homeowner
  • Premier Home Value
  • Presence of Children**
  • Age of Children**
  • Gender of Children**
  • And much more…

Then, you can improve your mailing list ROI by targeting prospects most likely to visit your restaurant..

**The Direct Marketing Association (DMA) has defined sensitive marketing data as anything pertaining to children, health care or treatment, or the financial accounts of individuals. Triadex is committed to protecting consumer privacy and has added age to our list of sensitive criteria.

If you elect to use a list with sensitive data, you will be responsible for ensuring that the mail piece or phone scripts using this information comply with all FCC and local laws.

Birthdays

Looking for specific people to send your plastic card mailers to? Did you know that, on average, within FOUR miles of your location there are nearly 1,000 individuals celebrating birthdays every month?

Surprise your prospects with a Gift Card on their Birthday!

Key benefits of a Birthday Mailing List include:

  • Unlike email birthday campaigns, mailers bring in NEW customers.
  • People like to go out to eat with groups of family and friends on their birthdays.
  • You can still target your audience by age, income, radius filters, etc.
  • People will associate memories and special occasions with your restaurant.

New Movers

Did you know the average American moves once every five years? We refer to them as “New Movers”.
Take advantage of this special group of new arrivals by letting them know you are nearby. Additionally, studies show New Movers tend to spend more in the first six months than in the next two years combined!

Our New Mover mailing lists let you reach this profitable market quickly and turn them into your loyal patrons. A customized mailing will welcome this special group to your neighborhood. In fact Triadex lets you to target people that have moved in within the past 30, 60, and 90 days, or even more!

Not only that, but we can run a recurring mailing list program every quarter just targeting the latest people who now call your neighborhood “home”.

Key benefits of a New Movers Mailing List include:

  • Lets new neighbors know you are here.
  • A good way to target potential NEW customers.
  • Attract and influence new families in the area to become very loyal, long-term customers.
  • There’s nothing better than delighting someone with a Gift Card to introduce them to your business for the first time.
Contact Triadex Services today at 877-874-2339 to begin your restaurant marketing direct mail campaign!