About Us

Let Triadex Be Your Competitive Advantage

For over 20 years, Triadex has helped franchise brands outpace the competition through precision targeting, scalable direct mail campaigns, and data-driven digital strategy. We combine deep industry knowledge, proprietary data, and AI-powered insights to craft omnichannel marketing solutions that not only reach the right audience–but drive measurable ROI.

Unlike most marketing solutions, we can show you exactly how your investment is driving revenue growth–location by location, campaign by campaign. No more guessing, no more waste.

Targeted Strategy
Targeted Strategy
Plastic Postcards
Plastic Postcards
Digital Integration
Digital Integration
Measurable Results
Measurable Results

Our Story

Built on Innovation, Grown with Trust

Triadex was born from a problem—and a bold solution. In the early 2000s, we recognized that many businesses were underserved by traditional print vendors. So in 2002, we launched an on-demand print and mail service focused on helping clients streamline communication and outsource their operational mail.

That client-first approach led to a major pivot: when our largest client asked for help growing their sales, we responded by building a direct marketing solution from the ground up. It worked—and it marked the beginning of our evolution into a performance-driven marketing partner.

Since then, we’ve scaled nationally, pioneered innovations like the plastic postcard, achieved back-to-back Inc. 5000 rankings, and built proprietary data systems that now power billions of data points and AI-driven insights. With 45+ patents informing our approach and a dedicated in-house Data Lab, we continue to grow, adapt, and lead.

Today, Triadex empowers franchise and multi-unit brands to compete smarter through audience targeting, omnichannel execution, and always-measurable results. We’re more than a marketing partner—we’re your competitive advantage.

"From the start, our goal has been to close the gaps, innovate, and build something better."

– Greg Mesaros, Founder

Our Expertise

Where Data Meets Scalable Growth

At Triadex, our expertise lies in turning complex marketing challenges into simple, scalable solutions that drive results.
Here’s how we do it:

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Advanced Targeting

We use proprietary data analytics and AI-powered modeling to identify customers who are most likely to act—layering intent, behavior, and purchase signals beyond basic demographics.

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Direct Mail That Performs

Our patented plastic postcards are built to grab attention, last longer, and drive redemption. Every piece is trackable, hyperlocal, and outperforms traditional mail.

Digital Integration Icon

Digital Integration

From social ads to connected TV, we blend digital with physical to create a seamless experience—ensuring your message connects across every channel.

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Omnichannel Execution

No silos here. We deliver integrated campaigns with unified messaging and analytics—so your audience sees one message, wherever they are.

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Multi-Unit Expertise

We specialize in helping franchise and multi-location brands grow smarter. Our campaigns scale with your footprint—and deliver results at every location.

Our Leadership

Meet the Experts Behind the Strategy

Triadex is led by a team of seasoned innovators, data strategists, and marketers with decades of experience across industries like entertainment, technology, retail, and consulting. Each leader brings a unique perspective—and a shared passion for delivering results.

Greg Mesaros

Greg Mesaros

Founder & CEO
Stephen Farr-Jones

Stephen Farr-Jones

Chief Strategy Officer
Charles Howley

Charles Howley

Senior VP of Data, Analytics, & Innovation
Paul Cestari

Paul Cestari

Senior VP of Revenue
Jennifer Terbush

Jennifer Terbush

VP of Account Services
Ryan Mogged

Ryan Mogged

VP of Sales
Donna Greenbury

Donna Greenbury

Fractional Chief Financial Officer
Nikkie Freeman

Nikkie Freeman

Fractional Chief Marketing Officer

Our Core Values

Driven by Purpose, Grounded in Values

Innovation

We Grow Through Innovation & Focused Intent

We create new solutions and are disciplined in our execution.

Customer Success

We Are Passionate About Customer Success

We solve real problems and build trust by exceeding client expectations.

Collaboration

We Respect, Empower, & Communicate Openly

We foster a culture of collaborators, direct feedback, and mutual respect.

Data

We Win with Data

Data powers our insights, decisions, and results.

What Our Clients Say...

When our clients face complex marketing challenges, they don’t need more noise—they need results. That’s where we come in. We help brands clarify their message, reach the right audience, and grow with confidence.

But don’t just take it from us—hear how our clients are winning with Triadex by their side.

Our Results

Real Brands. Real Growth.

Marketing should drive measurable outcomes—not just impressions. That’s why every Triadex solution is built around performance. From driving record-breaking redemptions to reactivating lapsed customers, our case studies show how we help brands solve real challenges and grow smarter at scale.

Our Community Impact

Investing in People, Not Just Performance

Through Triadex Cares and our Scholarship Program, we’re investing in the next generation and making an impact where it counts. Giving back is part of who we are–because business should build more than just profits.

Our Commitment to Sustainability

Marketing Smarter–and Greener

Sustainability is more than a footnote–it’s baked into our operations. From thinner, eco-conscious mailers to precision targeting that reduces waste, we’ve made environmental responsibility a part of how we serve our clients.

100% Recyclable Formats

Lower-Volume, High-Impact Campaigns

Ongoing Support of Environmental Initiatives

Our Investment in Tomorrow's Leaders

Triadex Scholarship & Internship Program

At Triadex, our commitment to innovation extends beyond our clients–we believe in fueling the future by investing in the next generation. Through our Triadex Scholarship Program, we support first-generation college students pursuing degrees in entrepreneurship, business, and STEM. Each year, we award scholarships to students who demonstrate leadership, resilience, and a passion for growth.

In addition to scholarships, we offer paid internships to students in Marketing, Data Analytics, and related fields–providing real-world experience in a dynamic, results-driven environment. We also partner with local universities to sponsor research initiatives that drive academic and industry innovation forward.

Ready to win smarter? Let's build a strategy that gives you the edge.